WestCann: A Unique Business Model with Plenty of Catalysts Ahead

The legal cannabis industry has grown from humble beginnings in the early 2000s into a multi-billion dollar global industry. In addition to THC-containing products capturing market share from the black market, CBD and other cannabinoids have exploded onto the health and wellness scene as researchers continue to uncover potential benefits.

Of course, a license to cultivate and manufacture cannabis products is no longer a guaranteed money-making machine. Many licensed producers have struggled to reconcile the cost of large-scale growing facilities with the margin pressure of increased competition. The future of the industry will belong to companies that can crack that code. 

Let’s take a look at how WestCann plans to scale into the cannabis industry and near-term catalysts for investors.

Consistent & Scalable

Consistency and scalability are two of the biggest challenges facing the cannabis industry. While some pre-roll machines weigh, fill, and twist up to 2,000 cones per hour, that’s a far cry from the 20,000 cigarette per minute capacity of tobacco manufacturing equipment. And, cannabis manufacturers have always had problems with guaranteeing consistency.

WestCann’s proprietary production processes enable both consistency and scalability. For example, its homogenized designer smoke sticks are entirely standardized so that every draw and puff tastes precisely the same and contains the same combination of flavors and cannabinoids. That way, consumers always know what to expect.

The company’s production processes also make it easy to modify flavors and cannabinoid combinations with minimal effort while realizing impressive economies of scale. Like tobacco manufacturing equipment, the company can produce its products at scale, enabling a significantly lower cost than any pre-rolls on the market.

Near-term Catalysts

Most investors recognize that the best opportunities are those close to executing their mission and scaling their business. WestCann is gearing up to open its new manufacturing facility and launch products in the U.S. and Canada over the next few weeks. As a result, investors may want to start watching it sooner rather than later.

Next Spring, the company hopes to list on the Canadian Securities Exchange (CSE). By that time, management projects that they will have reached a positive cash flow with a fully-operational manufacturing facility and products on the market. These dynamics set it apart from other cannabis companies on the CSE that are pre-revenue.

In terms of its long-term scale, the company believes that one manufacturing line at its Yorkton facility could produce approximately three million 10-packs of cannabis rolls each year in a single-shift operation. By adding second or third shifts or more production lines, the company can rapidly scale up production to meet growing demand.

Looking Ahead

WestCann has a unique strategy in place to capture market share across the U.S. and Canadian cannabis markets. With near-term plans to bring online production and start distributing products across North America, investors may want to take a closer look over the coming weeks and especially keep up with when they list on the CSE.

Qualified institutional investors may also participate in its convertible debenture offering. Click here for more information or to join in the pre-public capital raise.

Learn more by visiting the company’s website or signing up to download the investor presentation and receive an alert when they list on the CSE.

Disclaimer

The above article is sponsored content. CannabisFN.com and CFN Media, have been hired to create awareness. Please follow the link below to view our full disclosure outlining our compensation: http://www.cannabisfn.com/legal-disclaimer/

This article was published by CFN Enterprises Inc. (OTCQB: CNFN), owner and operator of CFN Media, the industry’s leading agency and digital financial media network dedicated to the burgeoning CBD and legal cannabis industries. Call +1 (833) 420-CNFN for more information.

About Ryan Allway

Mr. Allway has over a decade of experience in the financial markets as both a private investor and financial journalist. He has been actively involved in the cannabis industry since its inception, covering public and private companies.