Grown Rogue: A Leading ‘Seed-to-Experience’ Cannabis Brand

The cannabis industry is projected to exceed $50 billion by 2026, according to Cowen & Co., driven by the legalization of medical and adult-use cannabis across a growing number of states. While the federal government is making progress towards legalization, many states have introduced their own medical or recreational programs that have seen enormous success. Investors may want to take a look at companies building market share in these states.

Grown Rogue is a ‘seed-to-experience’ cannabis brand with a focus on environment, community, and education. With over 50 years of combined cultivation experience, the company develops top-shelf flower and extract products with unparalleled transparency and integrity. All of the Grown Rogue products are Clean-Green Certified and classified by experience or “effect” based on a scientific study designed by research psychologists at University of California – Santa Barbara. The team began in Oregon and plans to continue expanding in California and Nevada where recreational and medical cannabis has been legalized.

Highest Standards Growing Operations

Grown Rogue has both state of the art indoor and outdoor cultivation operations that work together to produce an industry-leading line-up of cannabis products.

The company’s two outdoor operations are located in the world famous Rogue Valley region of Southern Oregon, one of the most well renowned cannabis production areas in the entire world. With a diverse microclimate, the company’s experienced team produces the most consistent and high-quality products in the market.

The company’s two outdoor growing operations include:

• Manzanita Glen – A wide open valley with individual cedar beds nestled between groves of manzanitas and madrones.
• Trails End – The first garden built by Grown Rogue’s team under Oregon’s Medical Marijuana program in 2006, sports long terraces on a south facing hillside that results in excellent terpene development..

In addition to its outdoor properties, the company operates a 17,000 sq. ft. state-of-the-art indoor cultivation facility with eight flower rooms at full capacity and a dedicated team of cultivators and scientists that ensure the highest quality products. This facility allows the Grown Rogue team to produce year round flower (harvests every 10 to 14 days) to provide the best and most consistent products possible to the Oregon market.

All of the company’s products are certified by two leading programs:

• Clean Green Certification indicates that the company’s flower is produced using sustainable, natural and organically-based best practices.
• Phylos Certification is designed to provide a detailed, interactive genetic map of thousands of cultivars.

These diverse cultivation operations and the dual-certification of products set it apart from many competitors in the space focused exclusively on maximizing revenue rather than developing high-quality products that maximize profitability.

Diverse Product Portfolio

Grown Rogue has a diverse portfolio of cannabis flower, pre-rolls, concentrates, and oils, which are designed to deliver ‘the right experience every time’. Dispensaries and customers trust the company to provide consistent, high-quality products in a wide range of sizes and experiences that each produce a different therapeutic or recreational experience.  Grown Rogue aims to provide a consumption method for every consumer and has partnered with an international award-winning chocolatier to launch a high end edibles line in 2018.

The company has partnered with industry leaders to research and develop proprietary genetics for its cannabis strains. Using proprietary algorithms that consider all aspects of the finished product and qualitative data from the cannabis community, the team quantifies the experience that a given strain will produce and determines on an ongoing basis what strains to include in its select portfolio that is continuously optimized over time.

These strains target five different medicinal and recreational aims:

• Relax – Strains designed to help people slow down and sleep.
• Optimize – Strains designed to help people focus and become creative.
• Groove – Strains designed for casual conversations and mindfulness.
• Uplift – Strains designed for daytime hikes or other activities like a concert.
• Energize – Strains designed for parties or vigorous activity.

These products are leagues apart from many generic competitors that don’t have methods in place to discern the effects of various strains. By taking a scientific approach to the process, the company has developed products that consumers can rely upon for a certain experience.

Looking Ahead

Grown Rogue has not only built up a presence in California and Oregon — it has pending licenses in Nevada and plans to expand into more markets in the near future. In addition to this geographic footprint, the company’s innovative cannabis flower, pre-rolls, concentrates, and oils are leagues apart from the competition. Investors may want to take a closer look at the company given management’s strong track record of execution and the many near-term catalysts.

Disclaimer

The above article is sponsored content. Emerging Growth LLC, which owns CannabisFN.com and CFN Media, has been hired to create awareness. Please follow the link below to view our full disclosure outlining our compensation: http://www.cannabisfn.com/legal-disclaimer/

About Ryan Allway

Mr. Allway has over a decade of experience in the financial markets as both a private investor and financial journalist. He has been actively involved in the cannabis industry since its inception, covering public and private companies.