To Lead Commercialization Efforts, Renowned Agriculture Commodities Trader Rob Jones is Named President of Christina Lake Cannabis

Regarding his promotion to the position of President of CLC, Rob Jones commented, “Cannabis and its derivatives are rapidly gaining popularity worldwide, which I believe can be attributed to a combination of greater acceptance as well as innovations in both cultivation techniques and end-user applications. Commodity supply chains can be complex, as extracting raw materials is just the beginning. There are many interconnected events as a commodity moves from its origin, to a processing facility, to being packaged and distributed, and ultimately arriving in the hands of the intended final consumer. CLC has done a remarkable job of integrating its operations, which has numerous benefits to include lower net costs, fewer possible hiccups, and unparalleled visibility into each step of the commodity’s journey. Moreover, CLC’s Master Growers have formed an outstanding cultivation strategy leading to an inaugural crop which far exceeded expectations. I believe that as the Company’s President I can apply my decades of experience in trading agricultural commodities to maximize CLC’s potential as its commercialization efforts are getting into gear.”

Joel Dumaresq, Chief Executive Officer and a Director of the Company commented, “We have been very fortunate to have far exceeded our initial expectations with our first harvest last year, which has also provided insights that we intend to use this year with an objective of surpassing that performance. Naturally, our ability to be profitable ultimately depends on our ability to bring the crop to market. Under Mr. Jones’ leadership as CLC’s President, we anticipate that we can optimize our sales and commercialization strategies to identify the best opportunities for selling our dried biomass and extracts in the right markets. In his prior role with CLC as Executive Vice President of Business Development and Sales, Mr. Jones has demonstrated an impressive level of acumen in commodities trading, as well as in the nuances of the cannabis category. We are excited to see what outcomes Mr. Jones can generate for CLC as we introduce our first full-scale supply of sun-grown cannabis and extracts to market for the first time.”

Sources

1 – https://www.wilburellis.com/about/

About Christina Lake Cannabis Corp.

Christina Lake Cannabis Corp. is a licensed producer of cannabis under the Cannabis Act. It has secured a standard cultivation licence and corresponding processing/sales amendment from Health Canada (March 2020 and August 2020, respectively) as well as a research and development licence (early 2020). CLC’s facility consists of a 32-acre property, which includes over 950,000 square feet of outdoor grow space, offices, propagation and drying rooms, research facilities, and a facility dedicated to processing and extraction. CLC also owns a 99-acre plot of land adjoining its principal 32-acre site, which enables the Company to grow at a much larger scale. CLC cultivates cannabis using strains specifically developed for outdoor cultivation and in its inaugural harvest year produced 32,500 kg (71,650 lb) on its existing facility before developing an adjacent 99-acre expansion property. Such an expansion will ultimately bring CLC’s annual cultivation footprint to over 4.35 million square feet, which could enable at least 150,000 kg (330,693 lb) of low-cost, high-quality, sun-grown cannabis to be produced annually by the Company.

On behalf of Christina Lake Cannabis Corp.:

“Joel Dumaresq”
Joel Dumaresq, CEO and Director
For more information about CLC, please visit: www.christinalakecannabis.com

Jamie Frawley
Investor Relations and Media Inquiries
[email protected]
416-268-9432

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Forward-Looking Information: This news release includes certain statements that may be deemed “forward-looking statements.” The use of any of the words “anticipate,” “continue,” “estimate,” “expect,” “may,” “will,” “would,” “project,” “should,” “believe” and similar expressions are intended to identify forward-looking statements. Although the Company believes that the expectations and assumptions on which the forward-looking statements are based are reasonable, undue reliance should not be placed on the forward-looking statements because the Company can give no assurance that they will prove to be correct. Since forward-looking statements address future events and conditions, by their very nature they involve inherent risks and uncertainties. These statements speak only as of the date of this News Release. Actual results could differ materially from those currently anticipated due to a number of factors and risks including various risk factors discussed in the Company’s disclosure documents which can be found under the Company’s profile on http://www.sedar.com.