The demand for this superior cannabis continues to grow as consumers across the board prefer fresh products such as craft beer and organic food.

These high-end buds are higher in price compared to regular cannabis. However, here’s why paying a little extra for top-notch quality is well worth it.

Hand-Crafted

Each craft cannabis batch requires a small, dedicated team of farmers. Each plant requires individual attention to maintain the plant’s quality. These farmers shape and feed each cannabis plant-based on the strain. As it grows, they focus on maximizing its flower size, total yield, and euphoric effects.

The cannabis farms are a live environment and share a common problem, pests. They can damage crops, but these farmers use proven organic methods to control them.

With their consumers in mind, they emphasize clean and healthy growing techniques. That helps keep the facility clean and avoids the use of pesticides or chemicals.

Craft cannabis offers a choice that guarantees premium quality bud with a flavor difference you can taste compared to mass-produced weed.

Quality comes from farmers who meet the demands of cannabis from start to finish. After it is harvested, the stems and sugars leaves are hand-trimmed from the buds, maintaining the hands-on quality that makes the cannabis decidedly “craft.” In contrast, many major marijuana distributors process commercial weed through machines.

Is it Similar to Craft Beer?

There are many parallels between craft cannabis and craft beer.

Businesses in both industries emphasize that their products are “hand-made.” They also value resource management and practice sustainable methods, which is apparent in their attention to detail in their products, operations, and environmental impact.

Each industry relies on a devoted consumer base as craft businesses typically can’t mass-produce products in the same way major companies do. This makes the relationship between customers and businesses much more important.

That means the businesses typically give a more quality level of care to their products and can adapt to their customers’ evolving tastes, crafting a relationship that’s representative of the industry.

Where Do I Find It?

Finding a craft cannabis business in your area may require some research. Typically, craft cannabis is grown in smaller facilities and sold in local businesses.

Smaller cannabis cultivators, rather than chains, may be the best place to start.

Remember, true craft cannabis is “hand-made” throughout the cultivation cycle, meaning it’s hand-dried, hand-trimmed, and hand-packed.

Crafted cannabis should be rich in terpenes. According to WINK Cannabis, much of what you see on the craft market is cannabis with high terpene percentages, between 2-5%, that looks and smells amazing.

Remember, quality takes time and energy, which can raise costs for consumers. However, craft cannabis is the best cannabis on the market, and you get what you pay for.

As legalization continues to open up more markets, this niche field within the cannabis industry will likely continue to grow. Scope out dispensaries near you and consider making your dollar go further by purchasing top-notch quality.

Vernon, British Columbia–(Newsfile Corp. – August 25, 2021) – True Leaf Brands Inc. (CSE: MJ) (OTC Pink: TRLFF) (FSE: TLAA) (“True Leaf” or the “Company”) is pleased to announce it has submitted an application to Health Canada for an amendment to its Standard Processing License for the Sale of Dried Cannabis. The amended license will permit True Leaf to sell its craft cannabis products directly to medical patients and retail distributors nationwide.

“We are meeting the corporate milestones set out in our strategic plan and ramping up cannabis operations at True Leaf,” said Darcy Bomford, CEO of True Leaf. “This amendment will provide True Leaf with additional sales channels, expanding our reach beyond the B2B wholesale marketplace to the lucrative recreational retail market. I am thrilled to report we are closer than ever to seeing True Leaf cannabis on store shelves.”

True Leaf recently completed its first harvest of small-batch craft cannabis. The batches exceeded quality expectations for potency and purity without the use of pesticides or gamma irradiation. These results confirmed True Leaf has the team and infrastructure to produce premium cannabis products for the retail market.

Mr. Bomford continued, “Every day, we are making progress towards full-scale operations and the launch of our much-anticipated path-to-market services program. Our amended sales license and exceptional facility and grow team will enable us to work with micro-cultivators to provide the processing and distribution services they need to also enter the retail market.”

True Leaf has a distribution agreement in place with Velvet Management, a leading cannabis sales agency, which will provide the Company access to the provincial cannabis distribution boards and 1,700 retail stores when it receives its Health Canada amended sales license.

Go behind the scenes at True Leaf and follow our progress at instagram.com/trueleafbrands.

About the Company

True Leaf is a Licensed Producer of cannabis preparing to launch a program to provide path-to-market services for micro-cultivators. The program will operate from the Company’s 40-acre property in Lumby, British Columbia, and will provide a full suite of in-house processing services to the craft cannabis community.

To learn more, visit www.trueleafbrands.com.

Investor Contact:

Darcy Bomford
Chief Executive Officer
[email protected]
1 (250) 275-6063

Media Inquiries: [email protected]

Cautionary and Forward-Looking Statements

This news release contains “forward-looking statements” including, among other things, statements relating to the completion and timing for the two-batch amendment from Health Canada, license to sell cannabis products in retail stores and the expected market for craft cannabis products. Generally, forward-looking information can be identified by the use of forward-looking terminology such as “plans”, “expects” or “does not expect”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “intends”, “anticipates” or “does not anticipate”, or “believes”, or variations of such words and phrases or statements that certain actions, events or results “may”, “could”, “would”, “might” or “will be taken”, “occur” or “be achieved”. Forward-looking information is subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of True Leaf to be materially different from those expressed or implied by such forward-looking information, including but not limited to: whether or not the Company obtains a federal sales license from Health Canada, the impact of general business, economic, competitive, geopolitical and social uncertainties; regulatory risks; and other risks related to the cannabis industry. Forward-looking statements in this press release are expressly qualified by this cautionary statement. The forward-looking statements in this press release are made as of the date of this press release, and the Company undertakes no obligations to update publicly or to revise any of the included forward-looking statements, whether because of new information, future events or otherwise, except as expressly required by applicable securities law.

The Canadian Securities Exchange (operated by CNSX Markets Inc.) has in no way passed upon the merits of the proposed Transaction and has neither approved nor disapproved of the contents of this press release.

This article was published by CFN Enterprises Inc. (OTCQB: CNFN), owner and operator of CFN Media, the industry’s leading agency and digital financial media network dedicated to the burgeoning CBD and legal cannabis industries. Call +1 (833) 420-CNFN for more information.

About Ryan Allway

Mr. Allway has over a decade of experience in the financial markets as both a private investor and financial journalist. He has been actively involved in the cannabis industry since its inception, covering public and private companies.

CALGARY, AB, June 17, 2021 /PRNewswire/ – Decibel Cannabis Company Inc. (the “Company” or “Decibel”) (TSX-V: DB) (OTCQB: DBCCF), a premium cannabis producer, is pleased to announce the launch of its high-end concentrate brand, “Pressed by Qwest“, and new dried flower, pre-roll, vape, and concentrate products.

“The launch of Pressed by Qwest marks our first step into the premium concentrate category, mirroring our approach with Qwest in dried flower, we are bringing rare cultivars, high-standard craft quality, and choice to consumers.” said Cody Church, Interim Chief Executive Officer of Decibel. “Our strategic focus remains on expanding our market share as we launch our premium cannabis 2.0 products and increasing our flower capacity from 1,800 kg to 9,000 kg over this year.”

New Flower Products

In the second half of 2021, Decibel will launch a brand-new set of rare cultivars under the Qwest and Qwest Reserve brands.  Frequent rotation of unique genetics that deliver high THC, terpenes and exceptional taste and effect is core to the Qwest Family of Brands product strategy.  The Company expects to launch seven new cultivars in 2021 as well as, a new high THC, pre-milled flower product under the Blendcraft by Qwest Brand.

Qwest Family of Brands

Within the next month Decibel will begin the roll out of its new cultivar and dried flower program across all registered provinces:

• Qwest Reserve Sunset MAC a cross of Sunset Sherbet and MAC1 with the first lot at 28.5% THC
• Qwest Stuffed French Toast a cross of Cookies & Cream and French Toast with the first lot at 24% THC
• Blendcraft by Qwest milled flower bag that includes a blend of cultivars with a THC range of 23 – 29%

General Admission

• Entry into the pre-roll category with two SKUs, with General Admission Kootenay Fruit large format, multi-packs

Thunderchild operations are tracking well, and quality remains at Qwest standards as Decibel works towards reaching full run rate production. Early-stage harvests have been slightly above management expectations for yield and harvested crops have tested between 24% – 28.5% THC. Notable operational highlights include:

• Completed the eighth harvest since commencement of operations
• 10 of 20 grow rooms planted and at various stages of cultivation (50% of total facility planted)
• Anticipating run rate of eight harvests per month from the Thunderchild facility by August 2021

New Vape and Concentrate Products

Decibel is committed to consistent innovation and premiumization in the concentrate and vape categories.  The launch of Pressed by Qwest, a concentrate focused brand under the Qwest Family of Brands, allows Decibel to have a format focused brand, concentrate consumers can trust to deliver exceptional quality.

Pressed by Qwest

In June and July, Decibel will begin its roll out of premium live concentrates under Pressed by Qwest across all registered provinces:

• Purple Papaya Gems & Juice (aka. Diamonds & Sauce)
• Apricot Kush Gems & Juice (aka. Diamonds & Sauce)
• Apricot Kush Live Sugar

General Admission

Despite launching early Q4’20, General Admission has achieved 10% market share in Q1’21 through consistent, consumer insight led innovation at approachable pricing.  Live resin vapes will lead premiumization in the vape category with General Admission at the forefront.

• Kootenay Fruit Live Resin Vape launched in AB, BC, SK in May, and ON in July
• Guava Chemdawg Live Resin Vape launching in July

Link to Decibel’s Investor Presentation

About Decibel

Decibel is uncompromising in the process and craftsmanship needed to deliver the highest quality cannabis products and retail experiences. Decibel has three operating production houses along with its wholly owned retail business, Prairie Records. The Qwest Estate in Creston, BC is a licensed and operating 26,000 square foot cultivation space which produces the widely championed, rare cultivar-focused brands Qwest and Qwest Reserve, which are sold in six provinces across Canada. Thunderchild Cultivation, is a licensed and operating 80,000 square foot indoor cultivation facility in Battleford, SK. The Plant, Decibel’s extraction facility, in Calgary, AB has 15,000 square feet of Health Canada licensed extraction and product development space. This production house will fuel the growth of our brands Qwest, Qwest Reserve, and Blendcraft, into new and innovative product formats like concentrates, vapes, edibles and beyond.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Cautionary Statements

Forward Looking Information

This news release contains “forward-looking information” and “forward-looking statements” (collectively, “forward-looking statements”) within the meaning of the applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as “expects”, or “does not expect”, “is expected”, “anticipates” or “does not anticipate”, “plans”, “budget”, “scheduled”, “forecasts”, “estimates”, “believes” or “intends” or variations of such words and phrases or stating that certain actions, events or results “may” or “could”, “would”, “might” or “will” be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements.

In this news release, forward-looking statements relate to, among other things, the company’s product release expectations and plans, the anticipated increase to the Company’s flower capacity and the timing thereof, Decibel’s launch a of brand-new set of rare cultivars under the Qwest and Qwest Reserve brands and the timing thereof, the Company expectation that it will launch seven new cultivars in 2021 as well as, a new high THC, pre-milled flower product under the Blendcraft by Qwest Brand, the Company’s expectation that, within the next month, Decibel will begin the roll out of it’s new cultivar and dried flower program across all registered provinces, the anticipated run rate of harvests per month from the Thunderchild facility by August 2021, that Decibel will begin its roll out of premium live concentrates under Pressed by Qwest across all registered provinces and the timing thereof, the Company’s ability to grow Qwest, Qwest Reserve and Blendcraft brands into new and innovative product formats, variations and its other business plans and expectations. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: risks relating to delays, regulatory changes and impacts, capital requirements, construction impacts, displacement requirements and unforeseen requirements resulting from the COVID-19 pandemic, the ability to obtain and maintain licences to retail cannabis products; review of the Company’s production facilities by Health Canada and maintenance of licences (including any amendments thereto) from Health Canada in respect thereof; future legislative and regulatory developments involving cannabis; inability to access sufficient capital from internal and external sources, and/or inability to access sufficient capital on favourable terms; the labour market generally and the ability to access, hire and retain employees; general business, economic, competitive, political and social uncertainties; the satisfaction of conditions precedent under the Company’s credit facilities; timing and completion of construction and expansion of the Company’s production facilities and retail locations; and the delay or failure to receive board, regulatory or other approvals, including any approvals of the TSX Venture Exchange, as applicable. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on the forward-looking statements and information contained in this news release. Except as required by law, the Company assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.

These forward-looking statements are made as of the date of this press release and the Company disclaims any intent or obligation to update any forward-looking statements, whether as a result of new information, future events or results or otherwise, other than as required by applicable securities laws.

SOURCE Decibel Cannabis Company Inc.

Related Links

https://decibelcc.com/